Amazon Affiliate program is based on Amazon.com which is one of the biggest shopping sites you can find in net. They are the biggest online bookstore, thats for sure. Amazon.com has their own affiliate program which is also known as Amazon Associates. Amazon affiliate program has a bad reputaion for low earnings but mostly this happened because publishers has no idea how to maximise earnings from Amazon affiliate program.

Amazon affiliate is not an affiliate program which works for every website. This Amazon Affiliate is better for blogs as well as sites which vistors trust. If you have a niche like book reviews or Camera tips and have a good user base then users tend to buy through your like because your visitors trust your advice and also Amazon.com is a popular shopping site.

Few reasons why Amazon affiliate is a good affiliate program -

• Amazon is a trusted Brand - This is a brand name which is known by anyone and everyone. This is one of the most popular shopping destination on net.
• Commissions - You have a commisssion rate of 4% -8.5%. Thats a pretty good rate for shopping site which sell thrid party goods. Also they have high value items like Plasma TV's etc.
• People might Buy More than One Item - Someone who goto Amazon site through your link but a Plasma TV intead of a Novel you recomended in your site. Still you get your commision.